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University Trademarks

The University's trademarks consist of the logos, marks, artwork, symbols, nicknames, letter(s), and word(s) displayed below. Any artwork unapproved by the Trademark Licensing office that could cause public confusion due to its similarity to the trademarks below is an infringement of the University's trademark rights. Retro and historic marks and campus images, also owned and used by WSU but not widely promoted, are still protected by trademark law. These regulations also apply to trademarks representing the University's regional campuses in Spokane, Tri-Cities, and Vancouver, as well as all other departments and units of Washington State University.

Verbiage

  • Washington State University ®
  • Washington State Cougars ®
  • WSU Cougars ®
  • Wazzu ®
  • WSU™
  • Go Cougs™
  • Cougars™
  • Cougs™
  • Apple Cup™

Marks and Artwork

Colors

CRIMSON*

PANTONE 201

LIGHT GRAY

PANTONE 429

DARK GRAY*

PANTONE 431

BLACK

PROCESS BLACK

WHITE

WHITE
*Primary  

     
                         
                         
                         
 

Contact us: logolicensing@wsu.edu 509-335-2202 | Accessibility | Copyright | Policies
Trademark Licensing Program, PO Box 641227, Washington State University, Pullman, WA 99164 USA