Edward R. Murrow School of Communication

Erica Weintraub Austin

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Publications

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• Representative Publications

  • Austin, E. W., & Pinkleton, B. E. (2001). Parental mediation as information source use: Effects on attitudes and behaviors in the political socialization process. Journal of Broadcasting & Electronic Media.

  • Austin, E. W., & Knaus, C. S. (2000). Predicting the potential for risky behavior among those "too young" to drink, as the result of appealing advertising. Journal of Health Communication , 5, 13-27.

  • Austin, E. W., Pinkleton, B. E., & Fujioka, Y. (2000). The role of interpretation processes and parental discussion in the media's effects on adolescents' use of alcohol. Pediatrics , 105, 343-349.

  • Austin, E. W., Pinkleton, B. P., & Fujioka, Y. (1999). Assessing pro-social message effectiveness: Effects of message quality, production quality and persuasiveness. Journal of Health Communication , 4, 195-210.

  • Austin, E. W., & Pinkleton, B. E.. (1999). The roles of media use and media content evaluations in the development of political disaffection. Mass Communication & Society , 2,105-122.

  • Austin, E. W., Fujioka, Y., Bolls, P., & Engelbertson, J. (1999). Taking on the tube: An examination of parents' media behavior, attitudes and discussion regarding television. Journal of Broadcasting & Electronic Media, 43, 175-192.

  • Austin, E. W., & Johnson, K. K. (1997). Effects of general and alcohol-specific media literacy training on children's affinity for alcohol. Journal of Health Communication, 2, 17-42.

• Referred Publications -- Journal Articles
  Note: * indicates coauthor was a WSU student.

  • Pinkleton, B. P., & Austin, E. W. (In press). Exploring relationships among media use frequency, perceived media importance and media satisfaction in political disaffection and efficacy . Mass Communication & Society.

  • Pinkleton, B. P., Um, N.*, & Austin, E. W.(In press). Effects of negative political advertising on political decision making: Advertising evaluations and voters' efficacy, cynicism, negativism and apathy. Journal of Advertising.

  • Andsager, J. L., Austin, E. W., & Pinkleton, B. E. (In press). Gender schema and alcohol-related messages. Communication Research.

  • Austin, E. W., Miller, A. R.*, Silva, S.*, Guerra, P.*, Geisler, N.*, Gamboa, L.*, Phakakayai, O.*, & Kuechle, B.* (2002). The effects of increased awareness on college students' interpretations of magazine advertisements for alcohol. Communication Research , 29, 155-179.

  • Pinkleton, B. P., & Austin, E. W. (2001). Voter involvement, disaffection and media use: Testing a "spiral of disaffection." Political Communication.

  • Pinkleton, B. E., Austin., E. W., & Fujioka, Y. (2001). Effects of perceived beer and PSA quality on high school students' alcohol-related beliefs and behaviors. Journal of Broadcasting & Electronic Media, 45, 575-597.

  • Austin, E. W., & Pinkleton, B. E. (2001). The role of parental mediation in the political socialization process. Journal of Broadcasting & Electronic Media, 45, 221-240.

  • Andsager, J. L., Austin, E. W., & Pinkleton, B. P. (In press). Young adults' processing of messages in alcohol-related public service announcements and advertising. Journal of Communication , accepted February, 2000.

  • Austin, E. W., & Knaus, C. S.* (2000). Predicting the potential for risky behavior among those "too young" to drink, as the result of appealing advertising. Journal of Health Communication, 5, 13-27.

  • Austin, E. W., Pinkleton, B. E., & Fujioka, Y.* (2000). The role of interpretation processes and parental discussion in the media's effects on adolescents' use of alcohol. Pediatrics , 105, 343-349.

  • Austin, E. W., Pinkleton, B. E., & Dixon, A.* (2000). Barriers to public relations program research. Journal of Public Relations Research, 12 , 3, 235-253.

  • Knaus, C. S.*, Pinkleton, B. E., & Austin, E. W. (2000).The ability of the AIDS Quilt to motivate information seeking, personal discussion and behavior as a health communication intervention. Health Communication, 12, 3.

  • Austin, E. W., Pinkleton, B. P., & Fujioka, Y.* (1999). Assessing pro-social message effectiveness: Effects of message quality, production quality and persuasiveness. Journal of Health Communication, 4, 195-210.

  • Austin, E. W., & Pinkleton, B. E.. (1999).The roles of media use and media content evaluations in the development of political disaffection. Mass Communication & Society, 2 , 105-122.

  • Knaus, C.*, & Austin, E. W.(1999). The AIDS Memorial Quilt as preventative education: A developmental analysis of the Quilt. AIDS Education and Prevention, 11, 525-540.

  • Fortman, K. K. J.*, Clarke, T. L.*, & Austin, E. W. (1998). Let's talk about what we're watching: Parental behavior towards children's gender and age regarding television viewing. Communication Research Reports15, 413-425.

  • Austin, E. W., Fujioka, Y.*, Bolls, P.*, & Engelbertson, J.*(1999). Taking on the tube: An examination of parents' media behavior, attitudes and discussion regarding television. Journal of Broadcasting & Electronic Media, 43, 175-192.

  • Pinkleton, B. E., Austin, E. W., & Dixon, A. L.* (1999). Orientations in public relations research and campaign evaluation. Journal of Marketing Communications, 5, 85-95.

  • Austin, E. W., Knaus, C.*, & Meneguelli, A.* (1998).Who talks how to their kids about TV: A clarification of demographic correlates of parental mediation patterns. Communication Research Reports , 14, 418-430.

  • Pinkleton, B. E., Austin, E. W., & Fortman, K. K. J.* (1998). Relationships of media use and political disaffection to political efficacy and voting behavior. Journal of Broadcasting & Electronic Media, 42 , 34-49.

  • Austin, E. W., & Johnson, K. K.* (1997). Immediate and delayed effects of media literacy training on third graders' decision making for alcohol. Health Communication, 4, 323-349.

  • Bolls, P.*, Tan. A., & Austin, E. W. (1997).An exploratory comparison of Native American and Caucasian students' attitudes toward teachers' communicative behavior and toward school. Communication Education, 46, 198-202.

  • Austin, E. W., & Freeman, C.* (1997).Effects of media, parents and peers on African-American adolescents' efficacy toward media celebrities. Howard Journal of Communication, 8, 275-290.

  • Austin, E. W., & Johnson, K. K.* (1997). Effects of general and alcohol-specific media literacy training on children's affinity for alcohol. Journal of Health Communication , 2, 17-42.

  • Austin, E. W., & Pinkleton, B. (1995).Positive and negative effects of political disaffection on the less experienced voter. Journal of Broadcasting & Electronic Media , 39, 215-235.

  • Austin, E. W., & Meili, H. K.* (1994). Effects of interpretations of televised alcohol portrayals on children's alcohol beliefs. Journal of Broadcasting & Electronic Media, 38 , 417-435.

  • Austin, E. W., & Dong, Q.*(1994). Putting news into context: Apparent reality versus source credibility in judgments of news believability. Journalism Quarterly, Winter, 973-983.

  • Austin, E. W., & Nach-Ferguson, B. N.* (1995).Sources and influences of young school-age children's general and brand-specific knowledge about alcohol. Health Communication, 7 , 1-20.

  • Austin, E. W.(1993). The importance of perspective in parent-child interpretations of family communication patterns. Journalism Quarterly, 70, 3, 558-568.

  • Austin, E. W., & Nelson, C. L.* (1993).Influences of ethnicity, family communication and media on adolescents' socialization to U.S. politics. Journal of Broadcasting & Electronic Media, 37, 419-435.

  • Austin, E. W. (1993). Exploring the effects of active parental mediation of television content. Journal of Broadcasting & Electronic Media, 37, 147-158.

  • Austin, E. W. (1992). Dialogue: The need to define the context of reality in parent-child communication about television. Journal of Broadcasting & Electronic Media, 36, 359-361.

  • Austin, E. W., Roberts, D. F., and Nass, C. I. (1990). Influences of family communication on children's television interpretation processes." Communication Research, 17 , 545-564.

• Preferred Book and Book Chapters

  Refereed Book:

  • Austin, E. W., & Pinkleton, B. E. (2001). Strategic public relations management: Planning and managing effective communication campaigns. Lawrence Erlbaum Associates. Austin, E. W., & Pinkleton, B. E. (2001).

  Refereed Book Chapters:

  • Pinkleton, B. E., & Austin, E. W. (1998). Media and participation: Breaking the spiral of disaffection. In T. J. Johnson, C. E. Hays & S. P. Hays (Eds.), Engaging the Public: How Government and the Media Can Reinvigorate American Democracy (pp. 75-86).Boulder, Co: Rowman & Littlefield.

  • Austin, E. W.(1995). Direct and indirect influences of parent-child communication norms on adolescent's tendencies to take preventive measures for AIDS and drug abuse. In G. Kreps and Dan O'Hair (Eds.), Relational Communication and Health Outcomes (pp. 163-183). SCA Applied Communication Series.

• Refereed Conference Panels and Papers

  Refereed Conference Panels:

  • Austin, E. W.(2000, August). Selling (to) Kids: trends, ethics and implications of marketing that targets children and adolescents. Presented to the Association for Education in Journalism & Mass Communication, Phoenix, Arizona.

  • Austin, E. W. (1999, August).Causes and consequences of political disaffection. Presented to the Communication Theory & Methodology Division of the Association for Education in Journalism & Mass Communication, New Orleans.

  • Austin, E. W. (1998, November).The role of parental mediation in the interpretation of televised liquor ads. Presentation to the National Communication Association, New York.

  Refereed Conference Papers:
  Note: * indicates coauthor was a WSU student.

  • Pinkleton, B. P., Um, N. H., & Austin, E. W. (2001). Effects of negative political advertising on political decision making. Paper presented to the Communication Theory & Methodology Division of the Association for Education in Journalism & Mass Communication, Washington, D.C., August.

  • Austin, E. W., Guerra, P., Hust, S., Miller, A., & Pinkleton, B. P.(2001). A comparison of target publics' and expert coders' perceptions of alcoholic beverage advertising: A receiver-oriented content analysis. Paper presented to the Communication Theory & Methodology Division of the Association for Education in Journalism & Mass Communication, Washington, D.C., August.

  • Austin, E. W., Miller, A. R.*, Silva, S.*, Guerra, P.*, Geisler, N.*, Gamboa, L.*, Phakakayai, O.*, & Kuechle, B.* (2000, August). The effects of increased awareness on college students' interpretations of magazine advertisements for alcohol. Presented to the Communication Theory & Methodology Division of the Association for Education in Journalism & Mass Communication, Phoenix, Arizona.

  • Pinkleton, B. P., & Austin, E. W. (2000, June). Exploring relationships among media use, media importance, political disaffection and political efficacy. Paper accepted for presentation to the Political Communication Division of the International Communication Association, Acapulco, Mexico.

  • Andsager, J. L., Austin, E. W., & Pinkleton, B. E. (1999, August). Young adults' processing of messages in alcohol-related public service announcements and advertising. Paper presented to the Communication Theory & Methodology Division of the Association for Education in Journalism & Mass Communication, New Orleans.

  • Austin, E. W., & Chen, Y. J.* (1999, August). The relationship of parental reinforcement of media messages to college students' alcohol-related behaviors, age of experimentation and beliefs about alcohol. Paper presented to the Communication Theory & Methodology Division of the Association for Education in Journalism & Mass Communication, New Orleans.

  • Fujioka, Y.*, & Austin, E. W. (1999, May). The relationship of family communication patterns to parental mediation styles. Paper presented to the Mass Communication Division of the International Communication Association, San Francisco.

  • Pinkleton, B. E., Austin., E. W., & Fujioka, Y.* (1999, May). Effects of perceived beer and PSA quality on high school students' alcohol-related beliefs and behaviors. Paper presented to the International Communication Association, San Francisco.

  • Moreau, E.*, Austin, E. W., & Knaus, C.* (1998, April). The implications of positive parental mediation and sports coviewing for children's expectancies for alcohol. Paper presented to the Western Communication Association.

  • Austin, E. W., & Knaus, C. S.* (1998, August). Predicting future risky behavior among those "too young" to drink, as the result of advertising desirability. Paper presented to the Communication Theory & Methodology Division of the Association for Education in Journalism & Mass Communication, Baltimore, MD.

  • Knaus, C. S.*, Pinkleton, B. E., & Austin, E. W. (1998, August). The ability of the AIDS Quilt to motivate information seeking, personal discussion and behavior as a health communication intervention. Paper presented to the Communication Theory & Methodology Division of the Association for Education in Journalism & Mass Communication, Baltimore, MD.

  • Austin, E. W., Pinkleton, B. P., & Fujioka, Y.* (1998, July). Assessing public service announcement effectiveness: Effects of message quality, production quality and persuasiveness. Paper presented to the Health Communication Division of the International Communication Association, Jerusalem.

  • Knaus, C.*, & Austin, E. W.(1998, July). An analysis of the effectiveness of the AIDS Memorial Quilt. Paper presented to the Health Communication Division of the International Communication Association, Jerusalem.

  • Austin, E. W., & Pinkleton, B. E. (1997, August). The roles of media use and media content evaluations in the development of political disaffection. Paper presented to the Communication Theory and Methodology Division of the Association for Education in Journalism and Mass Communication, Chicago.

  • Austin, E. W., Pinkleton, B. E., & Dixon, A.* (1997, August). Patterns & constraints in public relations campaign measurement: The role of practitioner orientations in reliance on source- or receiver-oriented measurement practices. Paper presented to the Public Relations and Advertising Divisions of the Association for Education in Journalism and Mass Communication, Chicago.

  • Pinkleton, B. E., & Austin, E. W. (1997, August). Voter involvement, disaffection and media use: Testing a "spiral of disaffection." Paper presented to the Communication Theory and Methodology Division of the Association for Education in Journalism and Mass Communication, Chicago.

  • Austin, E. W., & Pinkleton, B. E. (1997, May). Parental mediation as information source use: Effects on attitudes and behaviors in the political socialization process. Paper presented to the Political Communication Division of the International Communication Association, Montreal, Canada.

  • Pinkleton, B. E., Austin, E. W., & Dixon, A. L.* (1997, May). Measuring the impact of public relations campaigns. Top four paper presented to the Public Relations Interest Group of the International Communication Association, Montreal, Canada.

  • Austin, E. W., & Johnson, K. K.* (1997, April). Effects of general and alcohol-specific media literacy training on children's affinity for alcohol. Paper presented to the Society for Research in Child Development, April, Washington, D.C.

  • Austin, E. W., Fujioka, Y.*, Bolls, P.*, & Engelbertson, J.*(1996, August). Taking on the tube: An examination of parents' media behavior, attitudes and discussion regarding television. Paper presented to the Theory and Methodology Division of the Association for Education in Journalism and Mass Communication, Anaheim.

  • Johnson, K. K.*, Clarke, T. L.*, & Austin, E. W. (1996, August). Let's talk about what we're watching: Parental behavior toward children's gender and age regarding television viewing. Paper presented to the Theory and Methodology Division of the Association for Education in Journalism and Mass Communication, Anaheim.

  • Pinkleton, B., Austin, E. W., & Johnson, K. K.* (1996, May). Relationships of political disaffection, voter sophistication, and information seeking to external efficacy and political behavior. Paper presented to the Political Communication Division of the International Communication Association, Chicago.

  • Austin, E. W., & Freeman, C. (1996, May).Effects of media, parents and peers on African-American adolescents' efficacy toward media celebrities. Paper presented to the Mass Communication Division of the International Communication Association, Chicago.

  • Austin, E. W., & Johnson, K. K. (1996, May). Effects of general and alcohol-specific media literacy training on children's affinity for alcohol. Paper presented to the Health Communication Division of the International Communication Association, Chicago.

  • Austin, E. W. (1995, August). Credibility, apparent reality and the guilt or innocence of O.J.: How media coverage produced a public "verdict." Paper presented to the Communication Theory and Methodology Division, Association for Education in Journalism and Mass Communication, Washington, D.C..

  • Austin, E.W., Bates, B. J., & Pinkleton, B. E. (1995, August). Positive and negative relationships of political disaffection perceptions on voters' reasons and likelihood for voting. Paper presented to the Communication Theory and Methodology Division, Association for Education in Journalism and Mass Communication, Washington, D.C..

  • Pinkleton, B. E., Bates, B. J., & Austin, E. W. (1995, May). Effects of orientations to the political system, election campaigns, and the media on voter decision making strategies. Paper presented to the Political Communication Division of the International Communication Association, Albuquerque.

  • Austin, E. W., & Johnson, K. K.* (1995, May). Direct and indirect effects of media literacy training on third graders' decision making for alcohol. Paper presented to the Health Communication Division of the International Communication Association, Albuquerque.

  • Austin, E. W., & Pinkleton, B. (1994, August).Positive and negative effects of political disaffection on the less experienced voter. Presented to the Communication Theory and Methodology Division, Association for Education in Journalism and Mass Communication, Atlanta.

  • Austin, E. W., & Meili, H. K.* (1994, June). Effects of interpretations of televised alcohol portrayals on children's alcohol beliefs. "Top Three" paper presented to the Health Communication Division of the International Communication Association, Sydney, Australia.

  • Austin, E. W., & Dong, Q.*(1993, August).Putting news into context: Apparent reality versus source credibility in judgments of news believability. "Top Three" paper presented to the Communication Theory & Methodology Division of the Association for Education in Journalism and Mass Communication.

  • Austin, E. W., & Nach-Ferguson, B.* (1993, May). Sources and influences of young school-age children's general and brand-specific knowledge about alcohol. Presented to the International Communication Association, Washington, D.C..

  • Austin, E. W., & Arhontoudis, T. A.* (1993, May). Effects of parental mediation on immigrants' perceptions of advertising realism. Presented to the International Communication Association, Washington, D.C.

  • Austin, E. W.(1992, May). Parental mediation of television content: A test of a measurement index. Paper presented to the Mass Communication Division of the International Communication Association, Miami.

  • Austin, E. W.(1991, May). Direct and indirect influences of parent-child communication norms on adolescent's tendencies to take preventive measures for AIDS and drug abuse. Top six paper presented to the Health Communication Division of the International Communication Association, Chicago.

  • Austin, E. W., Lang, A., Powers, B.*, & Sumner, J.* (1991, August). Three dimensions of children's attention to messages: Mediation, content, and structure. Paper presented to the Communication Theory and Methodology Division, Association for Education in Journalism and Mass Communication, Boston.

  • Austin, E. W.(1990, August). Exploring the development of political cognitions: How media orientation predicts adolescents' assessment of political news. Paper presented to the Communication Theory and Methodology Division of the Association for Education in Journalism and Mass Communication.

  • Austin, E. W.(1990, May). Putting politics into context: How adolescents use experiences with media and parents to assess issues in the news. "Top Four" paper in Political Communication, presented to the International Communication Association, Dublin, Ireland.

  • Lang, A., Austin, E. W., & Shapiro, M. (1990, May). The geometry of communication. Paper presented to the International Communication Association, Dublin, Ireland.

  • Austin, E. W. (1989, October). Effects of family communication on the adolescent's approach to media content. Paper presented to the Seventh Annual Conference on Culture and Communication, Philadelphia.

  • Austin, E. W. (1988, July). Developmental differences in parent-child interpretations of family communication patterns: Implications for mass communication research. "Top Student Paper" presented to the Communication Theory and Methodology Division of the Association for Education in Journalism and Mass Communication, Portland, Oregon.

  • Brown, B. M., Austin, E. W., and Roberts, D. F. (1988, May). Real families versus television families: Children's perceptions of realism in the Cosby Show. Paper presented to the International Communication Association, New Orleans.

  • Austin, E. W. (1987, April). Both sides now: In search of family communication norms. Paper presented to the Western States Communication Mini-Conference, Santa Barbara.

• Invited Publications

  Invited Book Chapters:

  • Austin, E. W., & Pinkleton, B. E. (2001). Strategic public relations management: Planning and managing effective communication campaigns. Lawrence Erlbaum Associates. Austin, E. W., & Pinkleton, B. E. (2001).

  • Austin, E. W. (2001). Effects of family communication on children's interpretation of television. In J. Bryant & J. A. Bryant (Eds.), Television and the American Family, 2^nd Ed. (pp. 377-396). Mahwah, NJ: Lawrence Erlbaum Associates.

  • Austin, E. W.(1995). Reaching young audiences: Developmental considerations in designing health messages. In R. Parrott & E. Maibach (Eds.), Designing Health Messages: Approaches from Communication Theory and Public Health Practice (pp. 114-144).Beverly Hills: Sage Publications.

  Unpublished Report:

  • Evaluation of American Legacy Foundation/Washington State Department of Health Media Literacy Pilot Study. Presented to the Department of Health, Washington State, December, 2001.With Bruce Pinkleton.

  Book Reviews:

  • Austin, E. W.(1998). Review of E. E. Dennis and E. C. Pease (1996), Children and the media. New Brunswick, NJ: Transaction Publishers. Journalism & Mass Communication Quarterly, 75, 207.

  • Austin, E. W. (1998). Review of T. M. MacBeth (1996), Tuning in to young viewers: Social science perspectives on television, Thousand Oaks: Sage; and Center for Communication and Social Policy, University of California, Santa Barbara, Eds.,(1998), National television violence study 2, Thousand Oaks: Sage. Communication Education, 47, 209-212.

  • Austin, E. W. (1997). Review of N. W. Minow & C. L. LaMay (1995), Abandoned in the wasteland: Children, television, and the First Amendment. New York: Hill & Wang. Journal of Broadcasting & Electronic Media, 41, 584-588.

  • Austin. E. W. (1993). Review of J. Lull (1990), Inside family viewing: Ethnographic research on television's audiences. New York: Routledge. Journalism Quarterly, 70, 229-230.

  • Austin, E. W. (1995). Review of B. S. Greenberg, J. D. Brown, & N. L. Buerkel-Rothfuss (1993), Mass media, sex and the adolescent . Cresskill, NJ: Hampton Press. Journalism Quarterly.

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