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Current Position
Interim Director, Edward R. Murrow School of Communication,
Washington State University
Professor, Edward R. Murrow School of Communication, Washington
State University (since 1989; promotion to associate with tenure
August 1995; promotion to full August 2000). Director, Consortium
for the Study of Communication and Decision Making, 2002-present.
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Education
Stanford University, Ph.D., Communication, June, 1989.
Stanford University, M.A., Communication, 1988.
George Washington University, B.A.; special honors in journalism
and an emphasis in the arts.
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Research Interests
Communication, Decision Making and Socialization Processes:
Health Information Campaigns, Communication and Children, Political
Socialization,
Family Communication Norms, Alcohol and Other Substance Abuse
Prevention,
Media Literacy
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Teaching Areas
Communication Research
Public Relations
Communication Campaigns
Political Socialization
Media and Children
Health Communication
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Academic and Administrative Experience
Invited Participant, Freedom Forum Leadership Institute
for Journalism Education Administrators, June 1998.
Associate Professor, Edward R. Murrow School of Communication,
Washington State University. August 1995 - August 2000.
Member of the Graduate Faculty.
Assistant Professor, Edward R. Murrow School of Communication,
Washington State University. August 1989 - August 1995.
Member of the Graduate Faculty.
Courses have included:
Communication Theory (for graduate students)
Communication, Social Development & Social
Reality (Graduate Seminar)
Health Communication and Social Development
(Graduate Seminar)
Prevention, Intervention & Communication
(Graduate Seminar)
Public Relations Principles
Public Relations Management and Campaign Design
Evaluative Research Practicum
Communication and Children
Persuasion and Public Opinion
Head of Public Relations Sequence, 1990-1998.
Public Relations Internship Coordinator, 1990-1998.
Research Assistant, April 1988 - June 1988.
Professor Donald Roberts, Stanford University.
Analyzed data on children's perceived realism of television;
wrote paper for presentation and publication.
Predoctoral Fellow, January 1987 - October 1987.
Stanford Heart Disease Prevention Program Project.
Assisted in questionnaire design, theory construction and data
analysis.
Teaching Assistant, Stanford University, 1987-1989.
Health Communication
Health Campaigns
Communication and Children
Mass Communication and Society (writing-intensive course)
Seminar Leader, Stanford University, 1987:
Communication and Children (writing-intensive course)
Research Practicum Leader, Stanford University, 1988-1989:
Health Communication Family Focus Groups Study
Health Communication Family Lifestyles Study
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Professional Experience
Public Relations Director, Sunnyvale Elementary School
District, Sunnyvale, California. 1984‑1986.
Free-lance Journalist. Features published by Washington
Post, San Francisco Examiner, Philadelphia Inquirer, San Diego
Union, Pittsburgh Press, San Francisco Review of Books, Dictionary
of Literary Biography. 1978-1985.
Communication Specialist, George Lithograph Company, San
Francisco. 1983-1984.
Assistant Editor, Music Educators Journal and Journal
of Research in Music Education, Music Educators National Conference,
Reston, VA. 1982-1983.
News Aide, Washington Journalism Review, Washington, D.C.
1981.
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Journal Articles
Pinkleton, B. E., Austin, E. W., Cohen, M., Miller, A.*, &
Fitzgerald, E. (2007). State-wide evaluation of the effectiveness
of media literacy to prevent tobacco use among adolescents. Health
Communication, 21(1), 23-34.
Austin, E. W., Chen, M., & Grube, J. W. (2006). How
does alcohol advertising influence underage drinking? The
role of desirability, identification and skepticism. Journal
of Adolescent Health 38, 376-384.
Austin, E. W., Chen, Y.*, Pinkleton, B. E, & Quintero Johnson,
J.* (2006). The benefits and costs of Channel One in a
middle school setting and the role of media literacy training.
Pediatrics, 117, 423-433.
Austin, E. W., Pinkleton, B. E., Van de Vord, R., Arganbright,
M., & CHen, Y. (2006). How Orientations Toward Media Use Affect
Media Literacy Outcomes in a Test Focused on Channel One News.
Academic Exchange Journal, 10(3), 115-120.
Austin, E. W., & Hust, S. J. T. (2005). Targeting adolescents?
The content and frequency of alcohol and non alcohol beverage ads
on magazine and video formats November 1999-April 2000. Journal
of Health Communication, 10, 769-785.
Austin, E. W., Pinkleton, B. E., Hust, S. J. T., & Cohen, M.
(2005). Evaluation of American Legacy Foundation/Washington
State Department of Health media literacy pilot study. Health
Communication, 18(1), 75-95.
Pinkleton, B. E., * Austin, E. W. (2004). Media perceptions
and public affairs apathy in the politically inexperienced.
Mass Communication & Society, 7(3), 319-337.
Austin, E. W., & Chen, Y.* (2003). The relationship of
parental reinforcement of media messages to college students' alcohol-related
behaviors. Journal of Health Communication, 8, 157-170.
Fujioka, Y.*, & Austin, E. W. (2003). The implications
of vantage point in parental mediation of television and child's
attitudes toward drinking alcohol. Journal of Broadcasting &
Electronic Media, 47, 418-434.
Andsager, J. L., Austin, E. W., & Pinkleton, B. E. (2002). Gender
as a variable in interpretation of alcohol-related messages. Communication
Research, 29, 246-269.
Austin, E. W., Miller, A. R.*, Silva, S.*, Guerra, P.*, Geisler,
N.*, Gamboa, L.*, Phakakayai, O.*, & Kuechle B.* (2002).
The effects of increased awareness on college students' interpretations
of magazine advertisements for alcohol. Communication Research,
29, 155-179.
Fujioka, Y.,* & Austin, E. W. (2002). The relationship
of family communication patterns to parental mediation styles.
Communication Research, 29, 642-665.
Pinkleton, B. E., & Austin, E. W. (2002). Exploring relationships
among media use frequency, perceived media importance and media
satisfaction in political disaffection and efficacy. Mass Communication
& Society, 5, 141-164.
Pinkleton, B. E., Um, N.*, & Austin, E. (2002). Effects of
negative political advertising on political decision making: Advertising
evaluations and voters' efficacy, cynicism, negativism and apathy.
Journal of Advertising, 31(1),13-25.
Andsager, J. L., Austin, E. W., & Pinkleton, B. E. (2001).
Questioning the value of realism: young adults' processing of messages
in alcohol-related Public Service Announcements and advertising.
Journal of Communication, 51(1), 121-142.
Austin, E. W., & Pinkleton, B. E. (2001). The role of
parental mediation in the political socialization process. Journal
of Broadcasting & Electronic Media, 45, 221-240.
Pinkleton, B. E., & Austin, E. W. (2001). Individual
motivations, perceived media importance, and political disaffection.
Political Communication, (18), 321-334.
Pinkleton, B. E., Austin., E. W., & Fujioka, Y. (2001).
The relationship of perceived beer and PSA quality on high school
students' alcohol-related beliefs and behaviors. Journal
of Broadcasting & Electronic Media, 45, 575-597.
Austin, E. W., & Knaus, C. S.* (2000). Predicting the
potential for risky behavior among those too young to drink, as
the result of appealing advertising. Journal of Health
Communication, 5, 13-27.
Austin, E. W., Pinkleton, B. E., & Dixon, A.* (2000).
Barriers to public relations program research. Journal
of Public Relations Research, 12, 3, 235-253.
Austin, E. W., Pinkleton, B. E., & Fujioka, Y.* (2000).
The role of interpretation processes and parental discussion in
the media's effects on adolescents' use of alcohol. Pediatrics,
105, 343‑349.
Knaus, C. S.*, Pinkleton, B. E., & Austin, E. W. (2000).
The ability of the AIDS Quilt to motivate information seeking, personal
discussion and behavior as a health communication intervention.
Health Communication, 12, 301-316.
Austin, E. W., Fujioka, Y.*, Bolls, P.*, & Engelbertson, J.*
(1999). Taking on the tube: An examination of parents' media
behavior, attitudes and discussion regarding television. Journal
of Broadcasting & Electronic Media, 43, 175-192.
Austin, E. W., & Pinkleton, B. E. (1999). The roles
of media use and media content evaluations in the development of
political disaffection. Mass Communication & Society,
2, 105-122.
Austin, E. W., Pinkleton, B. E., & Fujioka, Y.* (1999). Assessing
pro-social message effectiveness: Effects of message quality, production
quality and persuasiveness. Journal of Health Communication,
4, 195-210.
Knaus, C.*, & Austin, E. W. (1999). The AIDS Memorial
Quilt as preventative education: A developmental analysis of the
Quilt. AIDS Education and Prevention, 11, 525-540.
Pinkleton, B. E., Austin, E. W., & Dixon, A. L.* (1999). Orientations
in public relations research and campaign evaluation. Journal
of Marketing Communications, 5, 85-95.
Austin, E. W., Knaus, C.*, & Meneguelli, A.* (1998).
Who talks how to their kids about TV: A clarification of demographic
correlates of parental mediation patterns. Communication Research
Reports, 14, 418-430.
Fortman, K. K. J.*, Clarke, T. L.*, & Austin, E. W. (1998).
Let's talk about what we're watching: Parental behavior towards
children's gender and age regarding television viewing. Communication
Research Reports 15, 413-425.
Pinkleton, B. E., Austin, E. W., & Fortman, K. K. J.* (1998).
Relationships of media use and political disaffection to political
efficacy and voting behavior. Journal of Broadcasting &
Electronic Media, 42, 34-49.
Austin, E. W., & Freeman, C.* (1997). Effects of
media, parents and peers on African-American adolescents' efficacy
toward media celebrities. Howard Journal of Communication,
8,275-290.
Austin, E. W., & Johnson, K. K.* (1997a). Immediate and
delayed effects of media literacy training on third graders' decisionmaking
for alcohol. Health Communication, 4, 323-349.
Austin, E. W., & Johnson, K. K.* (1997b). Effects of
general and alcohol-specific media literacy training on children's
affinity for alcohol. Journal of Health Communication,
2, 17-42.
Bolls, P.*, Tan. A., & Austin, E. W. (1997). An
exploratory comparison of Native American and Caucasian students'
attitudes toward teachers' communicative behavior and toward school.
Communication Education, 46, 198-202..
Austin, E. W., & Nach-Ferguson, B. N.* (1995).
Sources and influences of young school-age children's general and
brand-specific knowledge about alcohol. Health Communication,
7, 1-20.
Austin, E. W., & Pinkleton, B. (1995). Positive
and negative effects of political disaffection on the less experienced
voter. Journal of Broadcasting & Electronic Media, 39,
215-235.
Austin, E. W., & Dong, Q.* (1994). Putting news
into context: Apparent reality versus source credibility in judgments
of news believability. Journalism Quarterly, Winter,
973-983.
Austin, E. W., & Meili, H. K.* (1994). Effects of interpretations
of televised alcohol portrayals on children's alcohol beliefs.
Journal of Broadcasting & Electronic Media, 38, 417-435.
Austin, E. W. (1993). The importance of perspective
in parent-child interpretations of family communication patterns.
Journalism Quarterly, 70, 3, 558-568.
Austin, E. W. (1993). Exploring the effects of active parental
mediation of television content. Journal of Broadcasting
& Electronic Media, 37, 147-158.
Austin, E. W., & Nelson, C. L.* (1993). Influences
of ethnicity, family communication and media on adolescents' socialization
to U.S. politics. Journal of Broadcasting & Electronic
Media, 37, 419-435.
Austin, E. W. (1992). Dialogue: Parent-child TV interaction:
The importance of perspective. Journal of Broadcasting
& Electronic Media, 36, 359-361.
Austin, E. W., Roberts, D. F., and Nass, C. I. (1990). Influences
of family communication on children's television interpretation
processes. Communication Research, 17, 545-564.
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Refereed Book
Austin, E. W., & Pinkleton, B. E. (2006). Strategic
public relations management: Planning and managing effective communication
campaigns, second edition. Lawrence Erlbaum Associates.
First Edition published in 2001.
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Refereed Book Chapters
Pinkleton, B. E., & Austin, E. W. (1998). Media and
participation: Breaking the spiral of disaffection. In T.
J. Johnson, C. E. Hays & S. P. Hays (Eds.), Engaging the
Public: How Government and the Media Can Reinvigorate American
Democracy (pp. 75-86). Boulder, Co: Rowman & Littlefield.
Austin, E. W. (1995). Direct and indirect influences
of parent-child communication norms on adolescent's tendencies
to take preventive measures for AIDS and drug abuse. In
G. Kreps and Dan O'Hair (Eds.), Relational Communication and
Health Outcomes (pp. 163-183). SCA Applied Communication
Series.
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Invited Publications
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Invited Book Chapters
Austin, E. W. (in press). Apathy. Encyclopedia of Political
Communication.
Hust, S. J. T., Austin, E. W., Pinkleton, B. E., & Chen, Y.
(in press) Beer advertising in magazines and its effects on adolescents.
In Preedy, Victor R. (Ed.), Beer in Health and Disease Prevention.
Austin, E. W. (2006). Parental mediation. In J.J. Arnett
(Ed.), Encyclopedia of Children, Adolescents, and the Media.
Thousand Oaks, CA: Sage Publications.
Austin, E. W. (2006). Alcohol advertising effects.
In J.J. Arnett (Ed.), Encyclopedia of Children, Adolescents,
and the Media. Thousand Oaks, CA: Sage Publications.
Austin, E. W. (2006). Coviewing. In J.J. Arnett (Ed.),
Encyclopedia of Children, Adolescents, and the Media (pp.223-224).
Thousand Oaks, CA: Sage Publications.
Austin, E. W. (2006). Family Communication Patterns Model. In J.J.
Arnett (Ed.), Encyclopedia of Children, Adolescents, and the Media
(pp.319-320). Thousand Oaks, CA: Sage Publications.
Austin, E. W. (2006). The Message Interpretation Process
model. In J.J. Arnett (Ed.), Encyclopedia of Children,
Adolescents, and the Media (pp.535-536). Thousand Oaks, CA:
Sage Publications.
Austin, E. W. (in press). Assessing the Residence and Resonance
of Meaning in Media Content: A case study of sex differences in
reactions to alcohol advertising. In D. Kunkel, A. Jordan,
J. Manganello and M. Fishbein (Eds.), Media Messages and Public
Health: A Decisions Approach to Content Analysis. Lawrence
Erlbaum Associates.
Austin, E. W. (2001). Effects of family communication on
children's interpretation of television. In J. Bryant &
J. A. Bryant (Eds.), Television and the American Family, 2nd
Ed. (pp. 377-396). Mahwah, NJ: Lawrence Erlbaum Associates.
Austin, E. W. (1995). Reaching young audiences: Developmental
considerations in designing health messages. In R. Parrott
& E. Maibach (Eds.), Designing Health Messages: Approaches
from Communication Theory and Public Health Practice (pp. 114-144).
Beverly Hills: Sage Publications.
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Unpublished Reports
Austin, E. W., & Pinkleton, B. E. (2006, January).
Actual versus perceived effectiveness of anti-tobacco advertising
for nonsmokers, smokers and social smokers using instant-response
technology. Report submitted to the Washington State Department
of Health. Pullman, WA: Edward R. Murrow School of Communication,
Washington State University.
Austin, E. W. (2005, September). Evaluation of The Media
Straight Up! Critical Thinking Skills for Pennsylvania's Youth.
Report submitted to Drug Free Pennsylvania, Harrisburg, Pennsylvania.
Pullman, WA: Edward R. Murrow School of Communication, Washington
State University.
Austin, E. W., & Pinkleton, B. E. (2005, June). A pilot
test of hand-held-response technology as an enhancement to focus
group testing of anti-tobacco messages. Report submitted
to the Washington State Department of Health. Pullman, WA:
Edward R. Murrow School of Communication, Washington State University.
Pinkleton, B. E., & Austin, E. W. (2005, April). Pilot
test evaluation of Take It Seriously: Abstinence and Media,
implemented Fall-Winter, 2004-2005. Report submitted to the
Washington State Department of Health. Pullman, WA: Edward
R. Murrow School of Communication, Washington State University.
Pinkleton, B. E., & Austin, E. W. (2005, February).
Support for Tobacco Use Prevention Efforts Among Registered Voters
in Washington State, 2004. A Report Submitted to
The Washington State Department of Health. Pullman,
WA: Edward R. Murrow School of Communication, Washington State
University.
Austin, E. W. (2003, July). The content and frequency of
alcoholic and nonalcoholic beverage ads in magazine and video
formats November 2000-April 2001: Featuring the top 23 magazines
read most by adolescents. A report to the Prevention Research
Center and the National Institute on Alcohol Abuse and Alcoholism.
Pullman, WA: Edward R. Murrow School of Communication, Washington
State University.
Austin, E. W., Pinkleton, B. E., & Miller, A. (2003, January).
Year 2 Evaluation of American Legacy Foundation/Washington State
Department of Health Media Literacy Study. Presented
to the Department of Health, Washington State. Pullman,
WA: Edward R. Murrow School of Communication, Washington State
University.
.Austin, E. W. (2002, October). Invited testimony to the
Assembly Standing Committee on Alcoholism and Drug Abuse of the
New York State Assembly on ANew trends in advertising and marketing
of alcoholic beverages, October 22, New York.
Austin, E. W. (2002, June). Content analysis of magazine
and video-based ads for alcoholic and nonalcoholic beverages,
1999-2000. Report compiled for the National Institute on
Alcohol Abuse and Alcoholism. Pullman, WA: Edward R. Murrow
School of Communication, Washington State University.
Austin, E. W., & Pinkleton, B. E. (2001, December).
Evaluation of American Legacy Foundation/Washington State Department
of Health Media Literacy Pilot Study. Presented to
the Department of Health, Washington State. Pullman, WA:
Edward R. Murrow School of Communication, Washington State University.
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Book Reviews
Austin, E. W. (1998). Review of E. E. Dennis
and E. C. Pease (1996), Children and the media. New Brunswick,
NJ: Transaction Publishers. Journalism & Mass Communication
Quarterly, 75, 207.
Austin, E. W. (1998). Review of T. M. MacBeth (1996), Tuning
in to young viewers: Social science perspectives on television,
Thousand Oaks: Sage; and Center for Communication and Social Policy,
University of California, Santa Barbara, Eds., (1998), National
television violence study 2, Thousand Oaks: Sage.
Communication Education, 47, 209-212.
Austin, E. W. (1997). Review of N. W. Minow & C. L.
LaMay (1995), Abandoned in the wasteland: Children, television,
and the First Amendment. New York: Hill & Wang.
Journal of Broadcasting & Electronic Media, 41,
584-588.
Austin. E. W. (1993). Review of J. Lull (1990), Inside
family viewing: Ethnographic research on television's audiences.
New York: Routledge. Journalism & Mass Communication
Quarterly, 70, 229-230.
Austin, E. W. (1995). Review of B. S. Greenberg, J. D.
Brown, & N. L. Buerkel-Rothfuss (1993), Mass media, sex
and the adolescent. Cresskill, NJ: Hampton Press.
Journalism & Mass Communication Quarterly.
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Refereed Conference Panels
Austin, E. W. (2004, May). Parental mediation. Presented
to the Mass Communication Division of the International Communication
Association, New Orleans.
Austin, E. W. (2000, August). Selling (to) Kids:
trends, ethics and implications of marketing that targets children
and adolescents. Presented to the Association for
Education in Journalism & Mass Communication, Phoenix, Arizona.
Austin, E. W. (1999, August). Causes and consequences of
political disaffection. Presented to the Communication
Theory & Methodology Division of the Association for Education
in Journalism & Mass Communication, New Orleans.
Austin, E. W. (1998, November). The role of parental mediation
in the interpretation of televised liquor ads. Presentation
to the National Communication Association, New York.
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Refereed Conference Papers and Posters
* indicates coauthor was a WSU student
*Van de Vord, R., Austin, E. W., Pinkleton, B. E.. The mediating
role of the Message Interpretation Process on the effects of exposure
to anti-alcohol message. Paper presented to the Health Communication
Division of the International Communication Association, May 2007,
San Francisco, CA
Austin, E. W, *Hively, *Chen, Y., *Van de Vord, R., *Dawson,
J., *Gupta, R., & Pinkleton, B. E.. Perceptions of Effectiveness
versus Markers of Actual Effectiveness in Adolescents' Reactions
to Anti-Tobacco Ads. Paper presented to the Mass Communication
Division of the International Communication Association, May 2007,
San Francisco, CA
Pinkleton, B. E., Austin, E. W., Cohen, M., Yi-Chun “Yvonnes”
Chen., & Fitzgerald, E. (2006). Participants' perceived effectiveness
of a peer-led media literacy curriculum for adolescent sex education.
Paper presented to the Communication Theory & Methodology
Division of the Association for Education in Journalism and Mass
Communication, San Francisco, CA.
Hust, S. J. T., Yi-Chun “Yvonnes” Chen., & Austin,
E. W. (2006). Positive Reinforcement: Portrayals of alcohol advertisements
in teen and young adult magazines. Paper presented to the Magazine
Division Association for Education in Journalism and Mass Communication,
San Francisco, CA.
*Goehner, D., Pinkleton, B. E., Bolls, P. & Austin. E. W.
(2005). Processing political advertising: The roles
of audio and visual information. Paper presented to the
Information Systems Division of the International Communication
Association.
Austin, E. W., Pinkleton, B. E. & Funabiki, R. (2005, May).
The desirability paradox in the effects of media literacy training.
Paper presented to the Health Communication Division of the International
Communication Association, New York.
Austin, E. W., Pinkleton, B. E., *Chen, Y., *Quintero-Johnson,
J., & *Van de Vord, R. (2005, June). The benefits and
costs of Channel One in a middle school setting and the
role of media literacy training. Paper presented to the Alliance
for a Media Literate America conference, San Francisco.
Austin, E. W., *Arganbright, M., *Chen, Y., *Ortega, M., *Quintero-Johnson,
J., *Van de Vord, R., *Goehner, D., *Fowler, C., *Gramer, I.,
*Jeffery, S., *Thomas, L., & Pinkleton, B. E. (2004, August).
The comparative effects of logic and affect-added teaching strategies
on media literacy outcomes in a test focused on Channel One
news. Paper presented to the Communication Theory &
Methodology Division of the Association for Education in Journalism
& Mass Communication, Toronto, Canada.
Austin, E. W., Miller, A., Sain, R., Andersen, K., Ryabovolova,
A., Barber, L., Johnson, A., Severance, K., Beal, T., & Clinkenbeard,
C. (2003, August). Similarities and differences in
college-age men's and women's responses to alcohol advertisements
in men's and women's magazines, Paper presented to the Communication
Theory and Methodology Division of the Association for Education
in Journalism and Mass Communication, Kansas City.
Austin, E. W., Pinkleton, B. E., Cohen, M., & Miller,
A. (2003). Media literacy as a catalyst for teen tobacco
prevention. Paper presented to the National Media Education
Conference, Baltimore, MD, June.
Pinkleton, B. E., Austin, E. W., Cohen, M., & Miller,
A. (2003). Media literacy and smoking prevention among adolescents:
A year-two evaluation of the American Legacy Foundation/Washington
State Department of Health anti-tobacco campaign. Paper
presented to the Health Communication Division of the International
Communication Association, San Diego, May.
Austin, E. W., & Hust, S. (2003). The Content and Frequency
of Alcohol and Non alcohol Ads in Print and Video Seen by Adolescents.
Paper presented to the Health Communication Division of the International
Communication Association, San Diego, May.
Austin, E. W., Pinkleton, B. E., Cohen, M., & Miller, A.
(2002). Evaluating media literacy as a statewide anti-tobacco
campaign strategy. Poster presented to the National Conference
on Tobacco or Health, San Francisco, November.
Austin, E. W., Pinkleton, B. E., Hust, S. J. T. & Cohen,
M. (2002). Evaluation of American Legacy Foundation/Washington
State Department of Health media literacy pilot study. Top
three paper presented to the Communication Theory & Methodology
Division of the Association for Education in Journalism &
Mass Communication, Miami, August.
Pinkleton, B. E., Um, N. H., & Austin, E. W. (2001).
Effects of negative political advertising on political decision
making. Paper presented to the Communication Theory &
Methodology Division of the Association for Education in Journalism
& Mass Communication, Washington, D.C., August.
Austin, E. W., Guerra, P., Hust, S., Miller, A., & Pinkleton,
B. E. (2001). A comparison of target publics' and
expert coders' perceptions of alcoholic beverage advertising:
A receiver-oriented content analysis. Paper presented to
the Communication Theory & Methodology Division of the Association
for Education in Journalism & Mass Communication, Washington,
D.C., August.
Austin, E. W., Miller, A. R.*, Silva, S.*, Guerra, P.*, Geisler,
N.*, Gamboa, L.*, Phakakayai, O.*, & Kuechle, B.* (2000,
August). The effects of increased awareness on college students'
interpretations of magazine advertisements for alcohol.
Presented to the Communication Theory & Methodology Division
of the Association for Education in Journalism & Mass Communication,
Phoenix, Arizona.
Pinkleton, B. E., & Austin, E. W. (2000, June). Exploring
relationships among media use, media importance, political disaffection
and political efficacy. Paper accepted for presentation
to the Political Communication Division of the International Communication
Association, Acapulco, Mexico.
Andsager, J. L., Austin, E. W., & Pinkleton, B. E. (1999,
August). Young adults' processing of messages in alcohol-related
public service announcements and advertising. Paper presented
to the Communication Theory & Methodology Division of the
Association for Education in Journalism & Mass Communication,
New Orleans.
Austin, E. W., & Chen, Y. J.* (1999, August). The relationship
of parental reinforcement of media messages to college students'
alcohol-related behaviors, age of experimentation and beliefs
about alcohol. Paper presented to the Communication Theory
& Methodology Division of the Association for Education in
Journalism & Mass Communication, New Orleans.
Fujioka, Y.*, & Austin, E. W. (1999, May). The relationship
of family communication patterns to parental mediation styles.
Paper presented to the Mass Communication Division of the International
Communication Association, San Francisco.
Pinkleton, B. E., Austin., E. W., & Fujioka, Y.* (1999, May).
Effects of perceived beer and PSA quality on high school students'
alcohol-related beliefs and behaviors. Paper presented to
the International Communication Association, San Francisco.
Moreau, E.*, Austin, E. W., & Knaus, C.* (1998, April).
The implications of positive parental mediation and sports coviewing
for children's expectancies for alcohol. Paper presented
to the Western Communication Association.
Austin, E. W., & Knaus, C. S.* (1998, August). Predicting
future risky behavior among those Atoo young@ to drink, as the
result of advertising desirability. Paper presented to the
Communication Theory & Methodology Division of the Association
for Education in Journalism & Mass Communication, Baltimore,
MD.
Knaus, C. S.*, Pinkleton, B. E., & Austin, E. W. (1998, August).
The ability of the AIDS Quilt to motivate information seeking,
personal discussion and behavior as a health communication intervention.
Paper presented to the Communication Theory & Methodology
Division of the Association for Education in Journalism &
Mass Communication, Baltimore, MD.
Austin, E. W., Pinkleton, B. E., & Fujioka, Y.* (1998,
July). Assessing public service announcement effectiveness: Effects
of message quality, production quality and persuasiveness. Paper
presented to the Health Communication Division of the International
Communication Association, Jerusalem.
Knaus, C.*, & Austin, E. W. (1998, July). An analysis
of the effectiveness of the AIDS Memorial Quilt. Paper presented
to the Health Communication Division of the International Communication
Association, Jerusalem.
Austin, E. W., & Pinkleton, B. E. (1997, August). The
roles of media use and media content evaluations in the development
of political disaffection. Paper presented to the Communication
Theory and Methodology Division of the Association for Education
in Journalism and Mass Communication, Chicago.
Austin, E. W., Pinkleton, B. E., & Dixon, A.* (1997, August).
Patterns & constraints in public relations campaign measurement:
The role of practitioner orientations in reliance on source- or
receiver-oriented measurement practices. Paper presented
to the Public Relations and Advertising Divisions of the Association
for Education in Journalism and Mass Communication, Chicago.
Pinkleton, B. E., & Austin, E. W. (1997, August). Voter
involvement, disaffection and media use: Testing a "spiral
of disaffection." Paper presented to the Communication
Theory and Methodology Division of the Association for Education
in Journalism and Mass Communication, Chicago.
Austin, E. W., & Pinkleton, B. E. (1997, May). Parental
mediation as information source use: Effects on attitudes and
behaviors in the political socialization process. Paper
presented to the Political Communication Division of the International
Communication Association, Montreal, Canada.
Pinkleton, B. E., Austin, E. W., & Dixon, A. L.* (1997, May).
Measuring the impact of public relations campaigns. Top
four paper presented to the Public Relations Interest Group of
the International Communication Association, Montreal, Canada.
Austin, E. W., & Johnson, K. K.* (1997, April). Effects
of general and alcohol-specific media literacy training on children's
affinity for alcohol. Paper presented to the Society for
Research in Child Development, April, Washington, D.C.
Austin, E. W., Fujioka, Y.*, Bolls, P.*, & Engelbertson,
J.* (1996, August). Taking on the tube: An examination
of parents' media behavior, attitudes and discussion regarding
television. Paper presented to the Theory and Methodology
Division of the Association for Education in Journalism and Mass
Communication, Anaheim.
Johnson, K. K.*, Clarke, T. L.*, & Austin, E. W. (1996, August).
Let's talk about what we're watching: Parental behavior toward
children's gender and age regarding television viewing.
Paper presented to the Theory and Methodology Division of the
Association for Education in Journalism and Mass Communication,
Anaheim.
Pinkleton, B., Austin, E. W., & Johnson, K. K.* (1996, May).
Relationships of political disaffection, voter sophistication,
and information seeking to external efficacy and political behavior.
Paper presented to the Political Communication Division of the
International Communication Association, Chicago.
Austin, E. W., & Freeman, C. (1996, May). Effects
of media, parents and peers on African-American adolescents' efficacy
toward media celebrities. Paper presented to the Mass Communication
Division of the International Communication Association, Chicago.
Austin, E. W., & Johnson, K. K. (1996, May). Effects
of general and alcohol-specific media literacy training on children's
affinity for alcohol. Paper presented to the Health Communication
Division of the International Communication Association, Chicago.
Austin, E. W. (1995, August). Credibility, apparent reality
and the guilt or innocence of O.J.: How media coverage produced
a public "verdict." Paper presented to the Communication
Theory and Methodology Division, Association for Education in
Journalism and Mass Communication, Washington, D.C..
Austin, E.W., Bates, B. J., & Pinkleton, B. E. (1995, August).
Positive and negative relationships of political disaffection
perceptions on voters' reasons and likelihood for voting.
Paper presented to the Communication Theory and Methodology Division,
Association for Education in Journalism and Mass Communication,
Washington, D.C..
Pinkleton, B. E., Bates, B. J., & Austin, E. W. (1995, May).
Effects of orientations to the political system, election campaigns,
and the media on voter decision making strategies. Paper
presented to the Political Communication Division of the International
Communication Association, Albuquerque.
Austin, E. W., & Johnson, K. K.* (1995, May). Direct
and indirect effects of media literacy training on third graders'
decisionmaking for alcohol. Paper presented to the Health
Communication Division of the International Communication Association,
Albuquerque.
Austin, E. W., & Pinkleton, B. (1994, August).
Positive and negative effects of political disaffection on the
less experienced voter. Presented to the Communication Theory
and Methodology Division, Association for Education in Journalism
and Mass Communication, Atlanta.
Austin, E. W., & Meili, H. K.* (1994, June). Effects
of interpretations of televised alcohol portrayals on children's
alcohol beliefs. "Top Three" paper presented to
the Health Communication Division of the International Communication
Association, Sydney, Australia.
Austin, E. W., & Dong, Q.* (1993, August). Putting
news into context: Apparent reality versus source credibility
in judgments of news believability. "Top Three"
paper presented to the Communication Theory & Methodology
Division of the Association for Education in Journalism and Mass
Communication.
Austin, E. W., & Nach-Ferguson, B.* (1993, May).
Sources and influences of young school-age children's general
and brand-specific knowledge about alcohol. Presented to
the International Communication Association, Washington, D.C..
Austin, E. W., & Arhontoudis, T. A.* (1993, May).
Effects of parental mediation on immigrants' perceptions of advertising
realism. Presented to the International Communication Association,
Washington, D.C.
Austin, E. W. (1992, May). Parental mediation of
television content: A test of a measurement index. Paper
presented to the Mass Communication Division of the International
Communication Association, Miami.
Austin, E. W. (1991, May). Direct and indirect influences
of parent-child communication norms on adolescent's tendencies
to take preventive measures for AIDS and drug abuse. Top
six paper presented to the Health Communication Division of the
International Communication Association, Chicago.
Austin, E. W., Lang, A., Powers, B.*, & Sumner, J.* (1991,
August). Three dimensions of children's attention to messages:
Mediation, content, and structure. Paper presented to the
Communication Theory and Methodology Division, Association for
Education in Journalism and Mass Communication, Boston.
Austin, E. W. (1990, August). Exploring the development
of political cognitions: How media orientation predicts adolescents'
assessment of political news. Paper presented to the Communication
Theory and Methodology Division of the Association for Education
in Journalism and Mass Communication.
Austin, E. W. (1990, May). Putting politics into context:
How adolescents use experiences with media and parents to assess
issues in the news. "Top Four" paper in Political
Communication, presented to the International Communication Association,
Dublin, Ireland.
Lang, A., Austin, E. W., & Shapiro, M. (1990, May).
The geometry of communication. Paper presented to the International
Communication Association, Dublin, Ireland.
Austin, E. W. (1989, October). Effects of family communication
on the adolescent's approach to media content. Paper presented
to the Seventh Annual Conference on Culture and Communication,
Philadelphia.
Austin, E. W. (1988, July). Developmental differences in
parent-child interpretations of family communication patterns:
Implications for mass communication research. "Top Student
Paper" presented to the Communication Theory and Methodology
Division of the Association for Education in Journalism and Mass
Communication, Portland, Oregon.
Brown, B. M., Austin, E. W., and Roberts, D. F. (1988,
May). Real families versus television families:
Children's perceptions of realism in the Cosby Show. Paper
presented to the International Communication Association, New
Orleans.
Austin, E. W. (1987, April). Both sides now: In search of family
communication norms. Paper presented to the Western States
Communication Mini-Conference, Santa Barbara.
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Keynote Presentation
What makes media illiteracy a public health issue? Keynote
speech to the National Media Education Conference, Colorado Springs,
Colorado, June 1998.
-
Grants and Fellowships Awarded and Under Review
National Institute on Drug Abuse ($135,718). Media
Literacy for Elementary School Students. Principal Investigator
Janis Kupersmidt, Innovative Research & Training, Inc.
Washington State Department of Health, Consultation on Statewide
Media Campaign Planning & Evaluation (94,999). Active
dates July 2005-June 2006. Principal Investigator, with
Co-Principal Investigator Bruce Pinkleton.
Washington State Department of Health, Evaluation of media literacy
to promote sexual abstinence among adolescents ($74,880).
Active dates July 2005-May 2007. Co-Investigator, with Principal
Investigator Bruce Pinkleton.
Washington State Department of Health, Evaluation of media literacy
to promote sexual abstinence among adolescents ($72,001).
Active dates July 2004-May 2006. Co-Investigator, with Principal
Investigator Bruce Pinkleton.
Washington State Alcohol and Drug Abuse Program. Principal
Investigator (with Yvones Chen and Rebecca Van de Vord, graduate-student
investigators).
Washington State Alcohol and Drug Abuse Program. July 2005-December
2006, $25,000. Investigator (with Kathleen Boyce Rogers,
principal investigator).
Center for Substance Abuse Technical Assistance Workshop, Northwest
Center for the Application of Prevention Technologies. Invited
Participant, May 2005.
Alcoholic Beverage Medical Research Foundation ($99,701).
Evaluation of CD-ROM to Prevent Impaired Drinking Among Teens.
Active dates 1/1/04-12/31/06. Co-Principal Investigator
with Principal Investigator Bruce Pinkleton and Co-Investigator
Paul Bolls.
Washington State Department of Health, Consultation on Statewide
Media Campaign Planning & Evaluation ($40,000). Active
dates October 2003-June 2004. Principal Investigator, with
Co-Principal Investigator Bruce Pinkleton.
Washington State Initiative Measure No. 171, for Medical and
Biological Research, Washington State University Alcoholism and
Drug Abuse Program ($49,980.60). Evaluation of CD-ROM to
Prevent Impaired Drinking Among Teens. Active dates March 2003-February
2005. Principal Investigator, with Co-Investigators Bruce
Pinkleton, Julie Andsager, Paul Bolls and Moon Lee.
Catalyzing the Future, Washington State University. Funding
provided to help establish the Consortium for the Study of Communication
and Decision Making, January-May, 2003, $26,208.10. Principal
Investigator, with Bruce Pinkleton and Paul Bolls.
American Legacy Foundation, via the Washington State Department
of Health, Media Literacy Evaluation for Tobacco Use Prevention
($83,000). Active dates 1/02-12/31/02. Co-Investigator
with Bruce Pinkleton.
American Legacy Foundation, via the Washington State Department
of Health, Media Literacy Evaluation for Tobacco Use Prevention
($65,000). Active dates 11/00-8/02. Principal Investigator,
with Bruce Pinkleton.
Meyer Grant, Washington State University ($5,000), Fall semester
2001. Exploration for the development of an institute for
the study of communication and decision making. With Bruce
Pinkleton, Julie Andsager and Paul Bolls.
Washington State Initiative Measure No. 171, for Medical and
Biological Research, Washington State University Alcoholism and
Drug Abuse Program ($6,235), active dates January-June, 1999.
With Co-Principal Investigator Bruce Pinkleton.
National Institute on Alcohol Abuse and Alcoholism ($438,868),
1-R01-AA12136-01. Active dates January 1999 -August 2004.
Alcohol advertising: A study of children and adolescents.
Subcontractor to Joel Grube, Prevention Research Center, Berkeley,
CA.
Alcoholic Beverage Medical Research Foundation ($35,000).
Video clip analysis project. Active dates 6/1/98-5/30/99.
With Co-Principal Investigator Bruce Pinkleton.
Washington State Initiative Measure No. 171, for Medical and
Biological Research, Washington State University Alcoholism and
Drug Abuse Program ($24,942), active dates January-December, 1998.
With Co-Principal Investigator Bruce Pinkleton.
Center for the Advancement of Community Health, Washington State
University ($1,300). June 1997.
Washington State Initiative Measure No. 171, for Medical and
Biological Research, Washington State University Alcoholism and
Drug Abuse Program ($13,340), active dates Jan.-Dec., 1997.
Alcoholic Beverage Medical Research Foundation ($56,610).
Approved November, 1994. Active dates 1/1/95-6/30/97.
Initiation and Completion Grant ($500), Washington State University,
1994.
Development Grant, School of Communication ($1,500), Washington
State University, 1994.
Washington State University Alcoholism and Drug Abuse Program
single course load reduction for spring, 1994 ($5,000), approved
November, 1993.
Washington State University Alcoholism and Drug Abuse Program
($25,000), June, 1993.
Alcohol/Drug Research Grant, Washington State University Division
of Humanities and Social Sciences ($4,000), approved January,
1993.
Initiation and Completion Grant ($200), Washington State University,
1992.
Initiation and Completion Grant ($300), Washington State University,
1991.
Summer Stipend, Washington State University, 1990.
Initiation and Completion Grant ($400), Washington State University,
1990.
Doctoral Research Grant recipient, Stanford University, 1988.
Predoctoral Fellow, Stanford Heart Disease Prevention Program,
1987.
Fellowship Recipient, Stanford University, 1985‑86.
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Honors, Awards and Scholarships
Public Relations Educator of the Year, 2004, Greater Spokane
Area Public Relations Association.
Top Two Paper, Mass Communication & Society Division, Association
for Education in Journalism and Mass Communication, 2003.
Top Three Paper, Communication Theory and Methodology Division,
Association for Education in Journalism and Mass Communication,
2002.
Krieghbaum Under-40 Award, Association for Education in Journalism
and Mass Communication, 2001, Washington, D.C.
Annual Award for Prevention, Division of Alcohol and Substance
Abuse, Department of Social and Health Services, Washington State,
March 4, 1999.
Top Four Paper, Public Relations Interest Group, International
Communication Association, 1997.
Top Three Paper, Health Communication Division, International
Communication Association, 1994.
Top Three Paper, Communication Theory and Methodology Division,
Association for Education in Journalism and Mass Communication,
1993.
Recognition Award, Governor's Council on Substance Abuse, Washington
State, December 1992.
Top Four Paper in Political Communication, International Communication
Association, 1990.
Top Student Paper, Communication Theory and Methodology Division,
Association for Education in Journalism and Mass Communication,
Portland, Oregon, July, 1988.
Recognized by Leadership Sunnyvale, leadership development program,
for contributions to the program, June, 1988.
Elected student representative to Communication Department faculty,
Stanford University, 1988.
Golden Achievement Award, National School Public Relations Association,
for press release series and parent newsletter for Sunnyvale Elementary
School District, 1985.
Gridiron Scholarship, George Washington University, 1981.
Graphics Award (Third Place), George Washington University
Photojournalism Contest, 1980.
Honor Scholarship, George Washington University, 1978.
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Invited Presentations
Austin, E. W. (2005, September). To use or be used: Activating
the media-saturated brain. Presented to the Department of
Communication, University of Maryland, College Park.
Austin, E. W. (2004, January). Children and media: Who
is the consumer and who is the consumed? Ethics brown bag.
Washington State University, January 28. Recorded for broadcast
on WSU Presents.
Austin, E. W., Pinkleton, B. E., & Miller, A. (2003, May
and October). Empowering youth to resist tobacco advertising
through media literacy. Workshop presented to the Tobacco
Prevention & Control 2003 Annual Conference, Seattle, March.
Also presented to the joint conference on health held in Yakima,
Washington, October 2003.
Austin, E. W., & Pinkleton, B. E. (2003, March).
How to reach today's teens: Marketing in the new century.
Workshop presented to the Tobacco Prevention & Control 2003
Annual Conference, Seattle, March.
University president's briefing to publishers to highlight three
areas of excellence (October, 2000).
Grant-writing workshop panel (November, 1999). Office for
Grant and Research Development, Washington State University.
Deutschmann Award panel honoring Steven Chaffee (1999, August).
Invited panelist.
Effects of alcohol advertising on youth (1998, November).
Presented with B. Pinkleton to the WSU Alcohol and Drug Abuse
Program.
Barriers and ironies in public relations research practices (February,
1999). Presented with B. Pinkleton to the Public Relations
Society of America, Puget Sound Chapter.
Grant writing panel (Fall 1998). Presented to the Association
for Faculty Women.
Source orientation versus receiver orientation in public relations
research and campaign measurement (1997, October). Presented
with Bruce Pinkleton to the Edward R. Murrow School of Communication,
Washington State University.
Effective communication for higher education (1997, October).
Presented with Bruce Pinkleton to the Council of Faculty
Representatives.
Moderator, Edward R. Murrow Symposium, Edward R. Murrow School
of Communication, Washington State University (April, 1994).
Topic: "Violence in America: Is Television to Blame?"
Media, children, and alcohol. Research activity presentation
(April 1994). Edward R. Murrow School of Communication, Washington
State University.
What do young school children know about alcohol from the media?
Research activity presentation (April, 1992). Edward R. Murrow
School of Communication, Washington State University.
React Session, invited panelist, Office of Substance Abuse Prevention
Regional Workshop, Newport Beach, California, December 5, 1990.
Preschoolers' attention to men and women on TV and in real life:
Should Mr. Rogers worry? Research activity presentation,
Edward R. Murrow School of Communication, Washington State University,
May 1990 (with Annie Lang).
Direct and indirect influences of parent-child communication
norms on adolescent's tendencies to take preventive measures for
AIDS and drug abuse. Research activity presentation, October
31, 1990, Edward R. Murrow School of Communication, Washington
State University.
-
Community Service and Invited Teaching Presentations
Effects of media portrayals on youth and what caring adults can
do about it. Kiwanis Club presentation, January 18, 2001.
Projecting the future for mediated violence. Freshman Honor
Students Retreat, August, 1999.
The effects of alcohol advertising on youth. Faculty Fireside
presentation, with B. Pinkleton, Seattle, February 11, 1999.
Student recruitment presentation, Nathan Hale High School, Seattle,
February 11, 1999, with B. Pinkleton.
Television and children. Talk presented to the Human Resources
Luncheon, November 6, 1997.
Taking on TV (for better or worse). Talk presented to the
Unitarian Universalist Church, Moscow, Idaho, April 28, 1996.
Parents, children and television. Workshop presented to
the Women's Club of the Pullman LDS Church, July, 1994.
What does TV do to children? Invited talk presented to
the LDS Institute, Pullman, Washington, September 1993.
Does TV really do anything to kids? Invited keynote speech,
High School Principals' National Honor Society induction, Walla
Walla, Washington, March, 1993.
Media and the elderly, invited lecture delivered to Child, Consumer
and Family Studies 320, Perspectives on Aging, March, 1993, Washington
State University.
Media and the elderly, invited lecture delivered to Child, Consumer
and Family Studies 320, Perspectives on Aging, March, 1992, Washington
State University.
Research in public relations, invited lecture delivered to Communication
490, Research Methods, November, 1991, Edward R. Murrow School
of Communication, Washington State University.
Teaching tips and tactics panel, organized panel presented to
Edward R. Murrow School of Communication, October, 1991.
Family communication patterns and the media, invited lecture
delivered to Communication 270, Communication Theory, November,
1991, Edward R. Murrow School of Communication, Washington State
University.
Media and the elderly, invited lecture delivered to Child, Consumer
and Family Studies 320, Perspectives on Aging, March 11, 1991,
Washington State University.
Communication and socialization, invited lecture presented to
graduate-level Communication Theory, October 1990.
2, 4, 6, 8, does TV shape our children's fate? Presentation
with Annie Lang to the Women's Resource and Research Center, Washington
State University, April 1990.
Teenagers' impressions of the 1988 election, research activity
presentation, Edward R. Murrow School of Communication, Washington
State University, October 1989.
Persuasion and public relations, applying research to public
relations, defining public relations, the social context
of public relations, invited lectures presented to Public Relations
Principles, Fall and Spring 1989-90.
Communication and socialization, invited lecture presented to
graduate-level Communication Theory, October 1989.
The media and political socialization, lecture presented in Communication
170/270, Communication and Children, Stanford University, Winter
1988-9.
Prosocial communication, lecture presented in Communication 170/270,
Communication and Children, Stanford University, Winter 1988-9.
Media regulation, lecture presented in Communication 170/270,
Communication and Children, Stanford University, Winter 1987-8.
Focus groups, invited lecture presented to Health Communication
Seminar, Stanford University, 1988.
Family communication and health campaigns, invited lecture presented
to Health Communication Seminar, Stanford University, 1987.
Questionnaire design, invited lecture presented to Communication
253, Evaluation Research Methods, Stanford University, 1987.
Public relations, invited lecture presented to Communication
100, Editorial Techniques, Winter 1986.
Public relations techniques, workshop series for staff, administrators,
teachers, and parents of the Sunnyvale School District, 1985.
-
State Service/Consulting
Washington State Department of Health, February 2001. Advisory
panel convened by Mary Selecky, Secretary of Health, regarding
the role of school-based prevention for statewide prevention priorities
and the Tobacco Control Plan in the legislature.
Research subcommittee of the citizen's advisory council on alcoholism
and drug addiction, Division of Alcohol and Substance Abuse, Department
of Social and Health Services, State of Washington. Member
appointed by the Chief of DASA, 1999-present.
Tobacco use prevention evaluation advisory committee, Division
of Alcohol and Substance Abuse, Department of Social and Health
Services, State of Washington, 1999-2000.
-
National Service/Consulting
Invited testimony to the Assembly Standing Committee on Alcoholism
and Drug Abuse of the New York State Assembly on ANew trends in
advertising and marketing of alcoholic beverages,@ October 22,
2002.
Invited participant, Media Literacy Summit for the National Youth
Anti-Drug Media Campaign, Executive Office of the President, White
House Office of National Drug Control Policy. June, 2001.
Contributor to Helping Youth Navigate the Media Age: A New
Approach to Drug Prevention (http://www.mediacampaign.org/kidsteens/media_age.pdf).
Reviewer, Flashpoint media literacy evaluation instrument,
Flashpoint Advisory Board, The Commonwealth of Massachusetts,
1999.
-
Community Service Activities
Advisor to Lincoln Middle School in the development of a media
literacy curriculum, 2005.
Community Coalition on Alcohol Abuse. Member, 1998-2000.
Consulting (ad hoc) member of leadership team, Whitman County
Coalition Against Substance Abuse, 1992-5.
Vice-President directing curriculum (1986-1988), Board member,
Leadership Sunnyvale citizen leadership development program, Sunnyvale,
California. 1985-1988. Helped develop and promote
cooperative venture (launched in 1985) among city businesses,
government, and educational institutions. Program used as
model by other cities.
Member of Founding Committee, Project BET (Business and Education
Together). 1986-1987. Helped promote partnership activities
among Sunnyvale businesses and educational institutions under
the umbrella of the Chamber of Commerce.
-
University Service Activities
Strategic Plan Implementation Team, Research, Graduate Education.
The Arts and Engagement. 20-04-present.
Committee on Graduate Student Rights and Responsibilities, Member,
2004.
Association for Faculty Women, Program Chair, 2003-05.
Faculty Affairs Committee, 2003-05. Member.
Dean of Liberal Arts Progress Review Committee, 2003-04.
Member.
University Regent's Professorship Selection Committee.
Elected Member, 2002-2005. Chair, 2005.
NCAA Accreditation Review Committee, Chair of Academic Standards
Work Group, 2001-2002.
Efficiency and Effectiveness Design Team, university strategic
planning process. Member, 2000.
Faculty Fireside presentation, Seattle, February 1999.
Recruitment presentation. With Bruce Pinkleton, Nathan
Hale High School, Seattle, February 11, 1999.
Enrollment Management Task Force. Member, 1998-9.
Representative to 2020 Commission on the Future of Higher Education,
August 13, 1998.
Dean's Advisory Council on Tenure and Promotion, Chair, 1997-8.
Search Committee, Dean of the College of Liberal Arts, Member,
1997-8.
Elected one of two Faculty Legislative Representatives, 1996-8.
Associate Dean Search Committee, College of Liberal Arts, Member,
1996.
Dean's Advisory Council on Tenure and Promotion, Member, 1996.
WSU Higher Education Day Planning Committee, Member, 1996.
University Faculty Affairs Committee, Member, 1993-1996.
Legislative Affairs Subcommittee liaison, 1994-6.
Legislative Affairs Subcommittee, Chair, 1997-8. Member,
1998-2000.
Council for Faculty Representatives, for Washington State four-year
institutions. Member, 1996-1998.
Name Reader for Commencement Ceremonies, 1990, 1992, 1994, 1996,
1997.
-
School of Communication Service Activities
Communication Studies Search Committee, Member, 2004-05.
Advertising Search Committee, Member, 2004.
Chief Broadcast Engineer Search Committee, Member, 2003-04.
Graduate Admissions Committee, Member, 2002-2004.
Graduate Curriculum Committee, Member, 2003-present.
Public Relations Search Committee, Chair, 2003-04. Search
suspended due to budget cuts.
Media Ethics/Law Search Committee, Member, 2000-1.
School of Communication Faculty Advisory Board, Member, 2001-3.
School of Communication Strategic Planning Committee, Chair,
2000-1.
Public Relations Search Committee, Member, 2000-1.
Doctoral Proposal Committee Member, 1999-2001.
School of Communication Procedural Committee, 1999-2000.
Graduate Curriculum Committee, 1999-2000.
Administrative Assistant Search Committee, School of Communication,
Member, 1997.
Communication School Promotion Committee, Member, 1994.
Speech Communication Search Committee, Member, 1993.
Media Management Search Committee, Member, 1992.
Communication School Appeals Committee, Member, 1991-2.
Communication School Curriculum Committee, Member, 1990-96.
Communication School Friel Lecture Committee, Member, 1989-90.
Public Relations Search Committees, Member, 1989-90, 1990-1,
1992-3 (Chair), 1994 (Chair), 1995 (Chair), 1996 (Chair).
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Editorial Board Appointments
Editorial Board Member, Journalism & Mass Communication
Educator, 2001-present.
Editorial Board Member, Health Communication, 2000-present.
Editorial Board member, Journal of Public Relations Research,
2000-present.
Editorial Board member, Communication Research, February
1999-present.
Editorial Board member, Mass Communication & Society,
1997-present.
Editorial Board member, Journal of Broadcasting & Electronic
Media, 1999-present.
-
National Service Activities
Member of National Institutes of Health Social Studies and Population
Study Section, October 28-29, 1999.
Reviewer for a variety of journals including:
American Journal of Public Health, 2004-present.
Health Communication, 1999-present.
Journal of Adolescent Health, 1998-present.
Journal of Adolescent Health, 2004-present
Journal of Applied Developmental Psychology,
2005-present.
Journal of Communication, 1997-present.
Journal of Family Communication, 2005-present
Journal of Social and Clinical Psychology,
1999.
Journalism and Mass Communication Quarterly,
2004-present
Media Psychology, 2005-present
Pediatrics, 2004-present.
Political Communication, 1999-present.
Reviewer, Society for Research on Adolescence
conference, 1999.
Reviewer, Communication Yearbook, 1999.
Officer, Communication Theory & Methodology Division, Association
for Education in Journalism and Mass Communication, 1996-1998,
1999-2001.
Reviewer, Association for Education in Journalism & Mass
Communication, Communication Theory & Methodology Division,
1990-present.
Reviewer, International Communication Association, Mass Communication
and Health Communication Divisions, 1990-present.
Reviewer, Public Relations Society of America, Educator's Division,
1992-present.
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Professional and Pro Bono Consulting
Consultant to Innovation Research & Training, Inc., Raleigh,
North Carolina, for media literacy curriculum for elementary school
children and proposed Substance Abuse Prevention Media Literacy
HS Curriculum. January 2004.
Consultant to Drug-Free Pennsylvania for media literacy evaluation,
August 2003-present.
Washington State Department of Health, February 2001. Advisory
panel convened by Mary Selecky, Secretary of Health, regarding
the role of school-based prevention for statewide prevention priorities
and the Tobacco Control Plan in the legislature.
Washington State University Foundation, Large Donor, Small Donor
and Nondonor Surveys, June 1998-January 1999. Conducted
three market research surveys with Bruce Pinkleton to determine
differences in attitudes and behaviors among WSU donors of different
giving levels. Results will help Foundation develop new
communication strategies to increase university donations and
more effectively meet donors' information needs.
Columbia Basin College, Community Relations Survey, October-December
1997. Conducted community relations/market research survey
with Bruce Pinkleton to determine community interest in CBC programs
and perceptions of the college. Results were used to guide
CBC in the development of programming and market strategies.
Associated Press, 1996 Election Survey, October-November 1996.
Conducted opinion poll with Bruce Pinkleton to determine voters'
candidate support and opinions regarding key election issues for
member newspapers. Results were published statewide and
election issues discussed in television, radio and newspaper interviews.
GTE Northwest, Everett, WA (B. Green & Co. Communication
Strategies, Seattle), November 1994-February 1995. Evaluated
public affairs and marketing communication materials with Bruce
Pinkleton, together advised and coached regarding public affairs
communication issue, and conducted a media relations and public
relations writing seminar.
Weinberg Consulting Group Inc., Washington, D.C., February 1995.
Discussed communication research issues as they relate to public
policy and alcohol abuse prevention among children.
Member of Prevention Communication Team, Department of Social
and Health Services, Division of Alcohol and Substance Abuse,
for public education campaign targeting parents of children 3-10
years of age, launched statewide on March 15, 1994; and for campaign
under development to prevent Fetal Alcohol Syndrome. Campaign
later featured as a model program nationally.
Stanford Medical Center Faculty Practice Plan, June 1988-September
1988. Assisted with questionnaire design for employee satisfaction
survey, analysis of data and writing of report.
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Professional Memberships
Alliance for a Media Literate America
Association for Education in Journalism and Mass Communication
Broadcast Education Association
International Communication Association
National Communication Association
Public Relations Society of America
Society for Prevention Research
Society for Research in Child Development
Society for Research on Adolescence
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